Marketing in the moment.

 

Delivering personalized experiences at scale and driving higher marketing ROI has become more challenging than ever.

 
The customer engagement and intelligence platform captures customer sentiments, unifies with internal data to create contextual visualizations and makes intelligence easily available to personalize customer experience to the right person at the right time in scale.

Challenges and Unknowns of Customer Driven Organisations We Help Address

  • 1Data is siloed or scattered across multiple systems and it is impossible to see a single version of the truth about what’s working/not working.
  • 2Limited or no understanding of customer sentiments towards a business, product, or brand.
  • 3Lack of visibility into the impact of every marketing $ spent.
  • 4Effectiveness of marketing promotions and customer outreach/acquisition activities across different channels.
  • 5No insights into the experience delivered at every touchpoint in the customer’s purchase life cycle.
  • 1Data is siloed or scattered across multiple systems and it is impossible to see a single version of the truth about what’s working/not working.
  • 2Limited or no understanding of customer sentiments towards a business, product, or brand.
  • 3Lack of visibility into the impact of every marketing $ spent.
  • 4Effectiveness of marketing promotions and customer outreach/acquisition activities across different channels.
  • 5No insights into the experience delivered at every touchpoint in the customer’s purchase life cycle.

Effectus Engage Platform for Marketing and Customer Engagement

 
Engage platform provides data and insights about your customers that are digitally connected and socially networked to form meaningful relationships and offer personalized attention to increase the overall ROI of your marketing campaigns.

Outcomes You Will Achieve

Evaluate the effectiveness of different marketing activities on a single campaign analytics platform to optimize marketing spend
Evaluate the effectiveness of different marketing activities on a single campaign analytics platform to optimize marketing spend
Understand your top selling products and top performing retailers to improve customer loyalty and lifetime value
Understand your top selling products and top performing retailers to improve customer loyalty and lifetime value
Analyze consumer sentiments by different products and promotional activities to understand factors impacting customer purchase decisions
Analyze consumer sentiments by different products and promotional activities to understand factors impacting customer purchase decisions
Get a real-time analytics of your product performance by revenue, number of orders and avg. order value from new and existing customers
Get a real-time analytics of your product performance by revenue, number of orders and avg. order value from new and existing customers
Intelligent and automated reporting to eliminate issues caused by manual data reporting and get a single source of truth
Intelligent and automated reporting to eliminate issues caused by manual data reporting and get a single source of truth

Integrations

 
Effectus Engage’s friendly API integrates with CRM, ERP and marketing analytics platforms as well as all other data sources in your organization.

See a demo.

 
Find out how our platform helps you delight customers with personalized experience and optimize marketing spend to drive higher ROI.